The Central Oregon Nordic Club has a newly designed website, with the goal of better educating the public about the organization’s mission and volunteer efforts.
The new look went “live” over the weekend.
A committee met in late spring to discuss features to include. Patrick Heatherman from Two Spruce Law put together the initial concepts and design over the summer, working on the project until he assumed firefighting duties with the Deschutes National Forest. CONC Co-President James Cagney then stepped in to complete the final steps and implementation.
In particular, the new look tries to emphasize CONC’s role as a service organization taking care of trails and shelters, plus its role as an advocate for back-country skiers and snowshoers.
Why the change?
“To create a homepage that is a fresh new look and states our mission statement upfront so people know what we are about and what we do,” explains Jo Keen, CONC board member who served on the website redesign committee. “Also to make it easy to navigate from the home page to any information one might want with regards to CONC — activities, events, how to join and volunteer — and to links to other sites for useful information, i.e., map links, condition links, Facebook, etc.”
The top half of the home page includes a mission statement from the CONC board of directors. A series of automatically changing photos shows the club’s range of activities, including skiing, snowshoeing, hiking and volunteer work to build shelters and mark/maintain trails.
The home page includes the “helpful links” that were a staple of the old website, such as the Forest Service report on trail conditions, winter weather conditions near the sno-parks, maps, and links for CONC’s Meetup and Facebook pages. There is a new box for upcoming events – such as the Methow Valley and Sun Valley trips next winter – so readers can quickly find them.
There are also boxes with links for donations, how to join CONC and volunteering for work parties.
At the bottom of the home page, readers can click on “posts” to find the usual listing of stories, such as club news and weekly outings. The most recent stories will show on the bottom of the home page.
What does the club hope to accomplish?
“To better promote the volunteer activities we undertake on the national forest,” Jo explains. “Educate the public that we are more than just a social club that provides outings, although that is an important part as well. [And] entice new members to join.”
The very top of the home page also has a series of links, such as events, how to “get involved,” activities, maps, and how the public can contact CONC.
The committee that provided input for the redesign included Jo Keen, Trish Nelson, Patrick Heatherman, Lowell VonRuden, John Fertig and Allen Sykora.
We hope that club members will visit the page often, consider using it as their home page, and share it with others who would be interested in our activities and might want to join.